It’s obviously been a torrid time for so many small businesses. However, here at DJV Boutique we’ve successfully weathered the storm and become well adapted, facing these challenges head on to sustain trade and rebuild our business.
Introducing fresh ideas and a series of personalised services has also helped us to bounce back. We always had a robust online strategy and since further enhanced this by introducing e-gift cards and virtual fashion shows. Additionally in 2021, I was named a #f:entrepreneur100 in association with Small Business Britain. Gaining such recognition alongside other prestigious accolades and media coverage, has certainly helped me personally to maintain a positive outlook.
We’ve recently introduced some menswear and accessories to expand our in-store offer and always on the lookout for additional lines to keep our customers well engaged. We've also introduced a loyalty scheme to reward our loyal followers who continue to support us. We're also attracting several new customers which is a plus! Such support is helping us get back on to the road to recovery. Next year we celebrate a decade of trade and look forward to trading for many more years to come as individuals continue to embrace the ‘shop small’ pledge.
We're very much humbled, gracious and appreciative and personally thank our supporters and customers for the vital support you've given us over this past year especially after such trying times. We value you commitment and look forward to seeing you again in the new year.